by sales
2. March 2010 10:14
The RSPCA "Biggest Animal Rescue Ever" campaign (the Donation Line), has been awarded GOLD in the Direct Marketing Association Awards for Best Business Performance or Improvement. The RSPCAs creative and media agencies won the award for their design, promotion and targeting performance, however Ansaback call centre are a big part of making this work for the RSPCA by ensuring that not only do we pick-up every call that is generated by the advertising, but more importantly that the supporters receive an excellent first impression of the charity, improving campaign results dramatically.
Ansaback call centre agents really enjoy handling the RSPCA calls as they appreciate it is for a such worthy cause and every donation really does make a difference.
